Viacom Digital Studios Unveils Digital Slate, Including ‘Cooking in the Crib with Snooki’

Viacom Digital Studios Unveils Digital Slate, Including ‘Cooking in the Crib with Snooki’

Viacom Digital Studios announced a slate of original programming — starring comedians Majah Hype and Nikki Glaser, and Jersey girl Snooki — at the studio’s inaugural Digital Content New Front Presentation.

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The studio is looking to re-imagine its brands for a new generation of audiences.

“We’re bringing the power and scale of Viacom’s global content engine and storytelling capabilities to entertain and engage our fans whenever and wherever they’re consuming content,” said studio President Kelly Day.

The new content slate includes The Majah Hype Show, a weekly sketch comedy show will provide a humorous take on news and culture for YouTube, You Up? With Nikki Glaser, a weekly show highlighting celebrity news (inspired by her daily morning show for SiriusXM Comedy Central Radio) for Facebook Watch, and Cooking in the Crib with Snooki, which adds a new flavor to the Cribs franchise for MTV’s YouTube channel.

Also in the offing are animated shorts, The JoJo & BowBow Show Show for YouTube, featuring the Nickelodeon’s JoJo Siwa and her furry best friend.