NBA Star Stephen Curry Inks Film & TV Deal With Sony
April 23, 2018
NBA Star Stephen Curry Inks Film & TV Deal With Sony
Sony Pictures Entertainment is getting in the game with NBA superstar Stephen Curry, signing the Golden State Warriors guard to a multi-year development and production deal covering film and TV. The pact is Sony’s biggest-ever media deal with an athlete.
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Based on the Sony Pictures studio lot in Culver City, Curry’s newly formed production company Unanimous Media will develop and produce film and TV projects with a focus on family, faith and sports themes. The deal will extend to opportunities in partnerships, electronics, gaming, and virtual reality. Unanimous was co-founded by Curry, CEO Jeron Smith andChief Creative Officer and Erick Peyton.