Jay-Z’s Company Files Trademark Application to Expand Paper Planes Brand
January 31, 2018EXCLUSIVE
Jay-Z's trying to expand his aviation enterprise … the one made of 'paper,' that is.
Jay's company, S. Carter Enterprises, just filed legal docs to secure the rights to their clothing brand, Paper Planes, in a number of different sales-type vehicles.
According to the trademark application, obtained by TMZ, the Carter operation is looking to expand the plane logo — created by Jay's business partner, Emory Jones — into more of a retail environment and beyond … like department stores, an online shopping site and even into musical recordings.
They're also looking to presumably hawk gear like athletic gym bags, tour books, jewelry as well as a cosmetic line … all featuring the Paper Plane image.
Prepare for takeoff, ya'll.
