‘Avengers: Infinity War’ Invades Thursday With Potential $45M – Early B.O. Read
April 27, 2018
‘Avengers: Infinity War’ Invades Thursday With Potential $45M – Early B.O. Read
EXCLUSIVE: And so summer begins early in late April. We have very early industry estimates showing Disney/Marvel’s Avengers: Infinity War at $45M for Thursday night, and west coast showtimes have yet to kick in. Should that projection maintain into the night, it would easily be the best Marvel preview ever, stepping over Avengers: Age of Ultron ($27.6M) and the second best ever tying with Star Wars: The Last Jedi ($45M) and filing behind Star Wars: The Force Awakens first night ($57M).
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These forecasts do not come from Disney, rather Deadline sources, so if you see another publication reporting this number — they got it from us. We could see higher figures, and we could see lower by AM — some think it could go as low as $36M-$38M, and that’s still a Marvel preview night record. Nonetheless, Infinity War is another hit for the Teflon Marvel.
Why is this Avengers so big? Without spoiling anything — there’s a lot that goes down that impacts the Marvel Cinematic Universe and has fans left with their jaws open. This sequel from filmmakers Anthony and Joe Russo, they cannot miss. This is beyond a bloody fight between Iron Man and Captain America as we saw in Civil War.
Previews started at 7PM, however, some theater chains like AMC are holding fan events to see the pic early starting at 6PM with tchotchke handouts. Avengers: Infinity War opens tomorrow in 4,474 theaters — the widest release for a Disney title ever and the second-widest ever after Universal/Illumination Entertainment’s Despicable Me 3 at 4,529.
Among big Marvel previews, Age of Ultron‘s Thursday repped close to 33% of its $84.4M opening day before seeing a $191.2M opening, while Black Panther with a $25.2M preview night also repped 33% of its $75.9M first day which yielded a $202M three-day weekend. Going further, Last Jedi‘s $45M translated to an amazing 43% of its $104.6M first Friday and a $220M opening weekend.
In its first day abroad, Infinity War made $39M.
More updates to come.